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Real estate — Gulf & European buyers

A branded residence developer stopped paying for the wrong buyers

Qualified enquiries up 62% on flat media spend

4.1×
Return on ad spend
−38%
Cost per qualified enquiry
+62%
Sales-accepted enquiries

The problem

Volume was never the problem. Quality was: the team spent its day on enquiries that were never going to close, while the brand paid to reach people who were never going to buy at this price.

What we did

We rebuilt targeting around demonstrated intent, moved measurement into the CRM, and fed sales-accepted outcomes back into bidding — market by market.

What changed

Same budget, a different mix of people arriving — and a pipeline the commercial director could forecast against, at full price.

Qualified enquiries up 62% on flat media spend

Start here

Start with the numbers you already have.

Send us access to your accounts, in whichever markets you run them. In ten working days you get a written growth review: where the money leaks, what to fix first, and the return we would underwrite.

We reply within one working day
Emailhello@temeralds.agency Phone+201204027444 HeadquartersNew Cairo, Egypt CoverageServing brands worldwide